Highways England: Don’t be a Space Invader

National creative campaign to raise awareness for tailgating
An iconic protagonist which can be condensed to work both above and below the line.
Creative Concept, Writing, Art Direction
Directed by: StyleWar
Photographer: Andy Green
CD’s: Simon Lloyd / Shay Reading / Frank Ginger

Brand Film (950k social media views)

KH9194_HE_SPACE INVADER_WING_MIRROR_576X288PX_D48_MASTER_pk versio.jpg
KH9194_HE_SPACE INVADER_HERO_576X288PX_D48_MASTER_pk versio.jpg

Roadside Digital OOH

Roadside DOOH 96sht

Mailer and Car stickers

Van sticker

National Express bus wrap